EATONTOWN, N.J. – lotus823, a PR and digital marketing agency based in New Jersey, is pleased to announce the recent appointment of Nancy Kohlreiter as Director of Business Development and……
Everyday media and technology are changing. As always, it is important to stay up to date on the latest industry news to plan your marketing strategy ahead of time. Continue……
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…are not on the platform are simply missing out. Have questions about your Amazon marketing strategy? Contact our team today for a consultation. References: TechJury Marketing Charts TechCrunch DMR Statista……
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…Brown. She’s the founder and CEO of uppercase industries, a marketing strategy and consumer insights company. The company specializes in building marketing and business growth plans based on consumer industry……
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…partnership with lotus823, tasking the agency with managing the brand’s marketing activities, including social media, public relations, and influencer activities, to optimize performance of content and engage key grilling fan……
The Challenge In April 2019, Zavor sought lotus823’s support with managing the brand’s marketing activities, including public relations, organic social media development, social media advertising, and influencer activities to grow……
…aid in the appliance manufacturer’s public relations and influencer marketing efforts, with the brand later adding social media management in April 2019. lotus823’s key goals included: Build brand awareness for……
…– shopping campaigns, search campaigns, video campaigns, app campaigns, and Display Network Campaigns. The Display Network uses Google’s partners such as YouTube and Gmail, ultimately reaching more than 90% of……
…into developing comprehensive campaign strategies for clients. Every post you send out must have a purpose and align with your client’s larger marketing efforts. Thinking several steps ahead will ensure……
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…of all the different campaigns going on simultaneously. When creating your content calendar, include a color-coded key at the top and use those colors to identify respective campaigns within the……
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Celebrating 15+ Years of lotus823: Leadership, Growth, and Building a Woman-Owned Marketing Agency in New Jersey
March 9, 2026
More than fifteen years ago, I took a leap of faith and founded lotus823, guiding its vision and strategy with my husband as a supportive business partner. What started as an idea has grown into a thriving integrated marketing agency in New Jersey, built on strategic thinking, operational excellence, and a leadership philosophy that...
September 30, 2025
In the era of AI, 58% of Google searches (U.S.) are now resolved without a click. This means that your website traffic will decrease in 2025 & beyond. You must have a strategic plan to ensure you are still discoverable. That starts with your owned content! Download our free AI blog optimization checklist here: ...
September 17, 2025
It’s time…Q4 will be here before we know it! At the heart of a successful content marketing strategy is timely and engaging written content. Check out our Q4 Content Marketing Calendar template, with key dates already inserted for you, and get started on planning today! ...
