…client list. lotus823 will support Felt Audio with a blend of strategic public relations, search engine marketing, and social media services. Founded in 2011 on the philosophy that great audio……
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…the commonality that I found is that I am a natural-born curator. I am a curator of people, of experiences of music, of data, of information, of news, I’m naturally……
Read On from You Only Get One Shot, Do Not Miss Your Chance to Blow
…that are helping to kind of nudge you in the right direction. But essentially, you have free choice to kind of make your own path and make your own choices.……
…realm of wellness! Breathe Easy In an age where our homes have evolved into multifunctional spaces serving as offices, playgrounds, and sanctuaries, achieving a sense of tranquility within our……
…By analyzing individual preferences, behaviors, and demographics, AI can help us tailor messages to specific target audiences. This level of personalization enhances engagement and builds stronger connections between organizations and……
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…woman who built a business from the ground up, it represents years of perseverance and commitment to creating something meaningful. Professionally, it reinforces our credibility and opens doors for new……
…just about getting products on the shelf, it’s about creating lasting, profitable partnerships with retailers, Yohan’s expertise extends to every corner of retail merchandising, including the nuances of online and……
…the platform. Facebook Introduces New Custom Audiences for More Powerful Ad Targeting Options Facebook is rolling out new Custom Audience options that will give advertisers more powerful targeting options. For……
With 322 million monthly users, there is certainly a population to be reached by marketers on Pinterest. Considering we’ve already covered our top tips for marketing on Facebook, Twitter, Instagram,……
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In 2022, the influencer market is projected to expand to a $16.4 billion industry. It seems like more consumers are turning to social media every day and unknowingly are being……
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Celebrating 15+ Years of lotus823: Leadership, Growth, and Building a Woman-Owned Marketing Agency in New Jersey
March 9, 2026
More than fifteen years ago, I took a leap of faith and founded lotus823, guiding its vision and strategy with my husband as a supportive business partner. What started as an idea has grown into a thriving integrated marketing agency in New Jersey, built on strategic thinking, operational excellence, and a leadership philosophy that...
Q2 Campaign Spotlight: Building Awareness for LIZN® Hearing Earbuds Through Authentic Influencer Partnerships
July 17, 2026
Looking back on Q2, one of our standout successes at lotus823 was an awareness campaign for LIZN® Hearing Earbuds, an innovative hearing device designed to bring greater clarity to speech in noisy environments. With a focus on reaching audiences who would benefit most from the product, we partnered with trusted creators whose communities value health,...
Q2 2026 Marketing Roundup: AI, Social Media & Brand Trends Marketers Should Know
June 29, 2026
From AI advancements and World Cup campaigns to evolving social media platforms and creator partnerships, Q2 delivered no shortage of marketing moments worth watching. Throughout the quarter, brands looked for new ways to engage audiences, build communities, and create memorable experiences. While the tactics varied, one common thread emerged. The brands that stood out were...
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Becoming a Certified Women-Owned Agency
June 26, 2026
1. What does becoming a certified Women Business Enterprise mean to you personally and professionally? Personally, becoming a certified Women Business Enterprise is both validating and empowering. As a woman who built a business from the ground up, it represents years of perseverance and commitment to creating something meaningful. Professionally, it reinforces our credibility...
