Pet Product Marketing

A Booming Pet Market

In a new world where more people are working from home, more pets are finding their forever homes and being spoiled by their new pet parents. The pet product market is growing with billions being spent every year on specialty foods, luxury products, toys, treats, grooming products and more. Seventy-six percent of Millennials are pet parents making them the key target audience for leading pet brands such as Because Animals, Litter-Robot, Pretty Litter, and Chewy. 

As a team of pet parents and avid animal lovers, lotus823 knows the perfect strategies and tactics to get your pet brand in front of your ideal audience because we are your audience.

Our team has helped elevate pet brands such as Nylabone and Bradshaw Homes through digital marketing, public relations, and influencer marketing efforts. Work with our team of experts to really understand the pet market and reach more pet parents. 

Marketing Strategies for Pet Products

No matter the product or industry, there is never a one-size-fits-all approach. Our team of experts work to create custom strategies that fit your brand, audience, and product. Find your perfect influencers, run optimized ads, and grow brand awareness with a target campaign for your pet product. 

Nylabone
Roborock

The Purfect Pet Partner

“Having worked with the agency for a number of years, we are most proud of the awareness they have built for and the buzz they have generated around our evercare pet product line. Through their connections with press contacts and influencers in the pet space, we have taken significant steps toward achieving our goals for this brand.”

– Brand Marketing Manager, Bradshaw Homes

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