by lotus823 | Oct 30, 2017 | Integrated Marketing Monthly Roundup
As the year winds down, our office is gearing up to tackle our clients’ exciting holiday campaigns, and we can’t wait to take advantage of some of the great new features that rolled out this month! In October, Google and Bing introduced new ways for advertisers to get...
by lotus823 | Sep 29, 2017 | Integrated Marketing Monthly Roundup
As September comes to a close and we enter the fourth quarter, we’ve already seen the beginning of the big tech announcements that typically occur this time of year. Although not every announcement was as highly-publicized as the new iPhone X, September saw a variety...
by lotus823 | Sep 26, 2017 | Company Culture
Reading sparks creativity and fosters the mind with new ideas. Because books can have such an impact on our lives, we asked our team members which pieces of literature or authors most resonated with their lives. You can find their responses below. Please share with...
by lotus823 | Sep 2, 2017 | Company Culture
Our Favorite Nostalgic School Supplies As kids throughout the nation are heading back to school, our office wanted to indulge in a little back-to-school nostalgia, remembering when September was synonymous with fresh highlighters and new notebooks. As we think back to...
by lotus823 | Aug 30, 2017 | Integrated Marketing Monthly Roundup
As we say goodbye to summer, we can’t help but be a little excited about all the new changes coming to public relations and digital marketing this fall. The world of social media continues to move toward better user experience, focusing on video and cracking down on...
by lotus823 | Aug 1, 2017 | Integrated Marketing Monthly Roundup
As the summer begins its slow decline and brands start to make way for their Q4 preparations, many are launching new features while cutting free any dead weight. July was a busy month for many social media platforms, while news slowed on the digital and PR fronts. If...
by lotus823 | Jul 21, 2017 | Digital Marketing, Search Engine Marketing, Search Engine Optimization, Social Media
Summer is the season for beach trips, vacations, picnics, barbecues, and outdoor activities galore. From Memorial Day to Labor Day, everyone is looking for any opportunity to kick back and relax. Brands looking to capitalize on summer sales may find it difficult to...
by lotus823 | Jun 30, 2017 | Integrated Marketing Monthly Roundup
The first month of summer brought along some blockbuster deals and interesting new releases in the realm of digital marketing, social media, and business in general. In case you’ve missed some of these headlines, here’s a recap of some highlights that made news this...
by lotus823 | Jun 15, 2017 | Social Media
In recent years, social media has impacted the way in which users communicate with their friends, family, colleagues, as well as how they communicate with people they have never met offline. Whether comprised of friends or followers, social networking sites (SNS) have...
by lotus823 | May 15, 2017 | Facebook Advertising, Marketing
Almost everything we do today involves data, but what do we do with all of it? From Facebook likes and Twitter mentions to Google Maps and fitness trackers and even Netflix or Amazon Prime, our daily activities create massive amounts of customer insights. This...