by lotus823 | Feb 28, 2018 | Integrated Marketing Monthly Roundup
During the peak of Q1 came a slew of new updates to social media and digital marketing. In February, Instagram rolled out several new features that users and marketers alike will appreciate. From the ability to automatically publish scheduled Instagram posts via...
by lotus823 | Jan 31, 2018 | Integrated Marketing Monthly Roundup
The mark of a new year always brings big changes, and this January certainly set the bar for how digital marketing and public relations will have to evolve in 2018. In a move that focuses on bringing meaningful interactions back to social media, Facebook announced it...
by lotus823 | Dec 31, 2017 | Integrated Marketing Monthly Roundup
As 2017 comes to a close, it’s the perfect time of year to reflect on all of the industry developments that took place and start planning for 2018. In December, the digital industry continued to roll out new options for improving customer experience and driving more...
by lotus823 | Dec 1, 2017 | Integrated Marketing Monthly Roundup
After a record-setting Black Friday and Cyber Monday weekend, we’ve officially entered peak holiday shopping season. In preparation for the eCommerce frenzy, digital marketing giants are introducing updates designed to make it easier for brands to reach more consumers...
by lotus823 | Oct 30, 2017 | Integrated Marketing Monthly Roundup
As the year winds down, our office is gearing up to tackle our clients’ exciting holiday campaigns, and we can’t wait to take advantage of some of the great new features that rolled out this month! In October, Google and Bing introduced new ways for advertisers to get...
by lotus823 | Sep 29, 2017 | Integrated Marketing Monthly Roundup
As September comes to a close and we enter the fourth quarter, we’ve already seen the beginning of the big tech announcements that typically occur this time of year. Although not every announcement was as highly-publicized as the new iPhone X, September saw a variety...