Animal lovers through and through, our team loves assisting pet brands with building their visibility, credibility, and reputation. To drive brand awareness for our clients’ pet products, we target the...
The Ins and Outs of an Integrated Marketing Campaign
In a fast-paced digital world, brand recognition and originality are not as simple as it once was. To stand out in the crowded marketplace, brands must focus on a combination...
CES 2022: Show Predictions and Biggest Trends to Watch
The race to CES 2022 is well underway! In less than two months, exhibitors, media, and industry professionals from across the world will be gathering in Las Vegas to debut...
September Highlights: Digital Marketing & Industry News
Throughout the month of September, Instagram began testing new content features and Facebook outlined the impact of Apple’s data tracking app. We rounded up this month’s most important industry news...
August Highlights: Digital Marketing & Industry News
Throughout the month of August, Facebook outlined new privacy limitations for advertisements, TikTok began testing a stories feature, and Google introduced new advertising precautions. Learn more about the latest digital...
CES 2022: How to Prepare for a Digital Trade Show
Trade shows, virtual or in-person, allow for brands, industry professionals, and media to connect and debut their latest technology advancements. Last year, COVID-19 forced many trade shows, like the Consumer...
July Highlights: Digital Marketing & Industry News
Throughout July, Instagram introduced ads on Reels and Pinterest became certified by Trustworthy Accountability Group (TAG). Social media apps weren’t the only platforms to introduce new updates this month, though....
The Importance of Community Management
Does your brand take the time to interact with its followers on social media? An effective social media marketing campaign is inclusive of both creative social media posts and ongoing...
Best Practices for Facebook Ads
With over 2.7 billion users, Facebook is the largest social media platform in the world, so incorporating a Facebook ad plan into your marketing strategy is a no-brainer. This week,...
February 2021 Highlights: Important Industry News of the Month
February was an interesting month in marketing, with Super Bowl campaigns looking different than previous years and social media updates that took us by surprise. LinkedIn began developing their Freelance...