Marketing Do’s and Don’ts for Your New Product Launch
With product launches having so many moving parts, a lack of resources leads to 95% of new developments to fail. If you want your product to be well received after...
The Value of Affiliate Marketing and How to Get Started
Affiliate marketing has become increasingly popular in recent years. The industry, today worth $12 billion globally, has expanded with over 80% of brands having an affiliate program. In this blog...
February Highlights: Digital Marketing & Industry News
Although the month may have been shorter, February is following the momentum that started the new year strong with plenty of interesting updates and affairs occurring in the industry. We...
5 Benefits of Having a Brand Ambassador Program
Brand ambassadors are a great tool to assist companies in their marketing efforts. Whether with a small or large business, brand ambassadors can help companies tap into their target market...
January Highlights: Digital Marketing & Industry News
Starting off 2022 strong, January brought forth plenty of new ideas and innovations to social media and digital marketing platforms. With new updates to be aware of plus current affairs...
How Custom Market Research Can Benefit Your Business
Without research, effective marketing is not possible because it is vital to the process as marketing research and data analysis should be the backbone of any marketing strategy. In market...
December Highlights: Digital Marketing & Industry News
December did not disappoint in bringing forth plenty of new ideas in the digital marketing industry. From new social media features to take advantage of, to major ongoing business affairs,...
Best of 2021 Marketing Tactics: Tapping Into Successful Campaigns
As 2021 reaches its end, we can finally look back on the year and see what marketing tactics went well for brands. There are so many components to marketing that...
Planning for 2022: Content Calendar Best Practices
As 2021 wraps up, now is the perfect time to start planning out your content ideas for the new year. This is where having a proper content calendar comes in...
November Highlights: Digital Marketing & Industry News
Throughout the month of November, Instagram launched new Story features to improve overall engagement, Pinterest introduced a new marketing hub just in time for the holidays, and Google made updates...
