The biggest tech event of the year that attracted an audience of over 171,000 attendees, 4,000 exhibitors, and 6,000 media contacts in 2020 will be hosted virtually in 2021. As...
Case Study Spotlight: Bamboozle
A tactical public relations strategy provides brands with meaningful exposure in the target markets that matter most. Check out how we helped Bamboozle, an eco-friendly housewares brand, receive more than...
The History of Amazon Prime Day
Amazon Prime Day has coined itself as a major and historic retail holiday. Exclusively for Prime members, this global ecommerce shopping event is highly-anticipated every year. Learn more about the...
Integrated Marketing Monthly Roundup
August Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
Throughout August, Facebook expanded ecommerce features across platforms, TikTok revealed its total number of US users, and YouTube explained why it’s been removing far more videos than usual. Learn more...
The Power of Affiliate Marketing in 2020
Affiliate marketing is a performance-based advertising option that is growing rapidly and the nearly 12 billion dollar industry is projected to not slow down in the years to come. While...
Case Study Spotlight: Roborock
Through our strategic public relations approach, we have garnered extensive media coverage and brand recognition for our clients. Check out how we helped Roborock, a home robotics company, receive more...
lotus823 Named One of PRNEWS’ Agency Elite Top 100 for 2020
Integrated Marketing Agency Selected as One of the Top Agencies Based on Client Wins and Agency Values EATONTOWN, N.J. – August 17, 2020 – lotus823, an award-winning, integrated marketing communications...
How to Use Viral Trending Topics to Your Brand’s Advantage
It is every digital marketer’s dream to create content that goes viral. While the odds of going viral are slim, it is highly effective for your brand to join in...
lotus823 Celebrates its 10th Anniversary in Business
Integrated Marketing Agency Celebrates 10 Years in Business EATONTOWN, N.J. – August 3, 2020 – lotus823 is proud to celebrate its 10th anniversary in business as an award-winning, integrated marketing...
lotus823 Celebrates 10 Years Excellence
August marks our very own 10th anniversary of lotus823 and we couldn’t be prouder to have delivered integrated marketing services to a variety of clients, ranging from start-ups to large...