Essential WordPress Plugins to Install on your Site Now
WordPress plugins are extremely helpful and useful when creating a website or blog for your business. They add functionality to your site that helps the pages rank higher on search...
Your Brand’s Complete Guide to TikTok
As the international app sensation TikTok continues to soar with over 800 million active users worldwide, businesses with an audience on the platform are engaging directly with their target markets...
The Importance of Landing Pages
Having the power to discover new products and services at the palm of your hand has driven brands to reach consumers by implementing various digital efforts. These efforts include SEO,...
Integrated Marketing Monthly Roundup
April Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
Throughout April, Instagram and Twitter focused on launching new content features for creators, rolling out updates to IGTV and a calendar full of weekday Tweet prompts, respectively, while Facebook released...
How Brands are Working to Become More Sustainable
In honor of the 50th anniversary of Earth Day, we are reflecting on how brands are taking the lead to create a more sustainable future. While continuing to give consumers...
The Importance of Having Flexibility in your Marketing Strategy [FREE EBOOK]
Having an integrated marketing strategy in place allows you to stay organized and plan for the future. Many brands build out their strategies up to a year in advance to...
Coronavirus Pandemic: How Brands are Responding and Giving Back
As the world continues to grapple with the new reality of social distancing and staying home, we have seen extraordinary efforts to help the government, healthcare workers, and the community...
Integrated Marketing Monthly Roundup
March Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
Throughout March, we have seen brands and businesses adapt to recent coronavirus restrictions. With people using technology now more than ever, social media platforms launched creative new features to help...
Working Remotely as a Manager: Tips for the New Normal
For our second installment in our work from home best practices and guidelines series, we are sharing the perspective of our leaders – the managers at lotus823! Our talented managers...
Working Remotely as an Employee: Tips for the New Normal
As many people around the world shift from their office settings to working full-time at home, this new lifestyle can require some adjustment. There are often challenges faced while employees...
