by David Hernandez | Mar 26, 2024 | Public Relations
AI is evolving quickly. Naturally there is some fear and trepidation in the PR and marketing world of both the unknown and the very real impact it will continue to have as it evolves. However, there are some real opportunities for us, as PR professionals, to harness...
by David Hernandez | Oct 23, 2015 | Business Development, Marketing
When conducting research on new and prospective clients, it’s crucial to strategize the best approach for gathering valuable insight. These types of details are critical in developing a strong plan for the client. Some information that lotus823 looks to includes is...