The Startup Interview, Part 2: People and Culture
A startup is more than a company. In our first interview with David Hernandez, managing partner at lotus823, we established that a vision is key to a startup and that...
PR and Digital Marketing Agency lotus823 Appoints Nancy Kohlreiter as Director of Business Development and Operations
EATONTOWN, N.J. – lotus823, a PR and digital marketing agency based in New Jersey, is pleased to announce the recent appointment of Nancy Kohlreiter as Director of Business Development and...
New Jersey Content Marketing Agency Welcomes Felt Audio
As a full service content marketing agency, lotus823, will execute public relations, search engine marketing, and social media strategies for the audio products engineer. Tinton Falls, N.J. – January 2014...
Editorial Calendar Strategy Advice for Public Relations Professionals
As a new public relations professional, I would like to share with you one of the basic New Year’s preparation strategies that I have recently learned at our integrated marketing...
What We Learned in the Month of November – Integrated Marketing Monthly Roundup
Welcome to the integrated marketing monthly roundup! In November, lotus823 brought to you the ins and outs of integrated marketing. Engagement, campaigns and creative news sources are just a few...
lotus823 Announces Katie Foley’s New Role as Director of Client Relations
We are excited to announce that Katie Foley has been promoted to Director of Client Relations. David Hernandez, Co-Founder and Managing Partner stated, “Katie’s creative acumen coupled with her strategic...
SEO Tips for the Google (not provided) and Hummingbird Algorithm Updates
As an integrated marketing agency, lotus823 stays on top of all of the latest trends in the world of search engine optimization and pretty much everything Google does. One recent...
Working in Integrated Marketing… My Childhood Dream of Joining the Circus Came True
Most kids want to be something like a doctor, a lawyer or a teacher when they grow up. I used to dream of becoming a trapeze artist and joining the...
Working in Integrated Marketing… My Childhood Dream of Joining the Circus Came True
We are now in the home stretch of the holiday season and many people are already scouring leaked Black Friday ads and making their shopping plans. For me, it’s always...
How to Explain Integrated Marketing to Your Grandma
While driving my sister and mom to visit family, my mom rambles on: Mom: “So, I talked to so and so…” Me: “Oh yeah, what did you say?” Mom: “I...
