March 2nd was Employee Appreciation Day and we felt it was only fitting to center a blog around the holiday! From Friday team lunches to company outings, we share a...
2018 New Year’s Resolutions
A new year marks a fresh start and welcomes life changes, whether they are big or small. Each year most of us make resolutions to better ourselves, our communities, or...
lotus823 Receives Two Prestigious 2017 MarCom Awards for Excellence in Digital and Strategic Communications
Eatontown, NJ, November 14, 2017 – lotus823, an award-winning, integrated marketing communications agency, is proud to announce it has recently won two MarCom awards, including a Gold award for Digital...
lotus823 Acquires Rachel Litner Associates
We are kicking off 2017 with some BIG news! We are proud to announce the acquisition of Rachel Litner Associates (RLA), a culinary, housewares and lifestyle public relations firm headquartered...
#TBT: lotus823 Executives’ CES Adventures
The annual global consumer electronics and technology tradeshow, CES, is an exciting time for businesses, marketers, and tech enthusiasts alike! A buzzing sea of excitement, the tradeshow floor is filled...
What is Affiliate Marketing?: Q&A with Digital Advertising Strategist, Anthony Berardo
Digital marketing. Content marketing. Performance marketing. Affiliate marketing. The industry is jam-packed with descriptors that can seem quite vague, especially if it’s not part of your day-to-day. On our blog...
Marketing Approach for Peerless-AV: Q&A with Strategist Beth Gard
At lotus823, we provide each client with a customized blend of digital marketing, public relations, and social media strategy, all based upon the brand’s unique needs. We’ve been working with...
lotus823 Appoints Nancy Kohlreiter as Chief Operating Officer
lotus823 is excited to announce the recent appointment of Nancy Kohlreiter as Chief Operating Officer of our award-winning integrated marketing communications agency. In her new role, Nancy will manage lotus823’s...
From Inventory to Innovation: My Intern Experience At lotus823
Editor’s Note: As we do each semester with our students, we tasked intern Connor Zazzo to write about what he’s learned at lotus823 to wrap up his time with us. We’re...
lotus823 Recognized with Digital PR Award and Honorable Mention by PR News
Fresh on the heels of our Best in Show win at the 40th annual JASPER Awards, our integrated marketing communications agency was once again recognized for our work in media...