Come Visit Our Team at NY TechDay 2014!
One of the biggest days on the startup calendar is April 24, 2014. That’s because it’s NY TechDay 2014! Here’s a look at the NY TechDay experience from last year:...
An Image Could be Worth a Thousand Clicks
“We live in a visual world. Use a picture to draw in more readers.” –Michael Hyatt, during his 7 Rules to Writing Blog Posts That Get Read and Shared session...
Digital Marketing Roundup – March 2014
Welcome! Take a look around. That’s what we do. At lotus823, we take every day experiences like TV shows, phone apps and even our favorite meals and turn them into...
3 Delicious Content Marketing Resources to Feast Your Eyes On
By now, I’m going to assume that you’re fully aware of the fact that content marketing has been rolling off many a digital tongue lately. If you are one of...
Keeping Content Creative: Tips From A Constant Consumer
Have you ever given yourself five minutes to browse the Internet and wound up looking at the clock forty minutes later and wondering where the time went? Yeah, I’d say...
How WhatsApp is Changing the Social Media Marketing Game
If your marketing strategy is a one-way street, you might want to revisit the drawing board before setting another campaign to go live. It’s time to make room for another...
The Geico Brand Management Blitzkrieg: Brand Blending
Love or hate it, Geico’s carpet-bombing brand management is impossible to ignore. The talking Gecko broke important boundaries in modern marketing and moved it forward into absurdism. The Geico Gecko...
6 Content Marketing Tips for Overcoming Writer’s Block
Blogging is an essential piece of any content marketing strategy. From engaging your audience to building your social community and adding SEO value to your website, it’s no longer an...
Why Your Digital Marketing Strategy Needs to Be Ever Evolving
Change is a natural part of life, whether we like it or not. In spite of our opinion on it, I feel that we should always adapt with the changes...
lotus823 Named an Honoree in PR Daily’s 2013 Social Media Awards
N.J.-based content marketing agency’s social media recognized for “Best Use of Social Media for Event Promotion” EATONTOWN, N.J., February 26, 2014 – Content marketing agency, lotus823, announced that it has...
