Instagram Influencers for Everyday Inspiration
…most. Plus, many of these influencers offer a nice tie-in for our clients that are seeking to reach the same audience that follows these social media gurus. Check out a……
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July Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
Social Media Pinterest Unveils New Video Capabilities for Brands Since Pinterest went public in April, the platform has been steadily rolling out new e-commerce features, making it an ideal social……
How Brands are Working to Become More Sustainable
…need to protect the environment. To promote their efforts to go green, Seventh Generation uses the hashtags #ComeClean and #GenerationGood throughout social media. These hashtags are just one creative way……
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The Value of Affiliate Marketing and How to Get Started
…a company’s social media pages through an affiliate link. The next crucial step entails setting up affiliate tracking through software to track metrics such as views, conversions, and traffic sources……
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Holiday Shopping Trends in Q4: Insights and Analysis
…that recognize, remember, and provide relevant offers and recommendations. Businesses should leverage data-driven insights to tailor their marketing and shopping experiences to individual customers during Q4 2022. Social media’s role……
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The lotus823 Integrated Marketing Language? Teamwork.
…offer kudos, titled “Horn Toot!” You read right, “horn toot!” Sometimes our social media services garner PR-oriented results even when PR isn’t the client’s primary service (this happens when a……
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6 Best Practices for Crowdfunding Campaigns
…get attention that way. It could be using SEO to optimize your project’s website and/or crowdfunding page, so more people can find you online. It could be utilizing social media……
3 Jersey Shore Businesses Who Nailed Their Branding
…or two about leveraging social media and marketing tools to bring in the masses all year ‘round. After a few months here at lotus823, I began noticing how local businesses……
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Marketers Catch Pokémon Fever
…Pokémon GO is that the game requires users explore the world around them in search of Pokémon. Brick and mortar businesses looking to boost foot traffic have taken to social……
September Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
Social Media Private Instagram Posts and Stories Can be Shared Publicly Using Just a Web Browser Attention Instagram users, if you’re concerned about privacy, this news is for you. While……
