People Say I’m The Luckiest Man
In this episode… On this episode of There’s Always a Lyric, David Hernandez talks with Ken Laner, founder of Neuro Health and seasoned sales expert. They dive into the significance of building strong relationships in sales, marketing, and law, focusing on how...
2023 Consumer Trends: 5 Lifestyle Factors Driving Purchase Decision
The International Housewares Association’s (IHA) latest 2023 Market Watch Report highlights the consumer trends that drive home and housewares success. According to the report, 54% of consumers are eating at home more often and 35% of consumers plan to entertain at...
Amazon Prime Day 2023: Everything You Need to Know
Amazon’s Prime Day 48-hour sales event is the company's largest sale of the year. During last year's event, Amazon Prime members purchased more than 300 million items worldwide while saving over $1.7 billion. With no official date announced yet, Amazon Prime Day feels...
May Highlights: Digital Marketing & Industry News
Another month comes to an end, which means it is time for another industry wrap-up! May has brought us changes in temperature and major updates to our favorite social media platforms. From GIFs in Instagram comments to AI-generated ads, here is everything you need to...
5 Best Practices for Creating Email Sign-up Forms
There are around 4 billion daily email users according to Statista, and this number is projected to grow to 4.6 billion by 2025. Utilizing email in your marketing strategy is a quick and ensured way that you are reaching customers and encouraging them to shop again....
The Beginner’s Guide to Pinterest Ads for 2023
While Pinterest can often fall through the cracks of a company’s social media marketing plan when put up against other platforms like Tiktok and Instagram, the “pinworthy” app still holds valuable advertising real estate. There is a unique opportunity with Pinterest...
The Working Mom: Balancing a Career & Parenthood
Mother’s Day is the perfect time to reflect on your policies and benefits to evaluate how well you’re doing at accommodating the parents on your team. Millennials currently account for 25% of all parents but this number is expected to jump to 80% over the next...