To Tweet or Not to Tweet? Tips To Avoid a PR Blunder
The beauty of social media is that you can instantly share anything with your friends, followers, and the world. The downside of social media is that you can instantly share...
![[Download New Guide] Google+ Best Practices](https://lotus823.com/wp-content/uploads/2013/09/photo-1521638704613-d1ef2eb6c7ab-1-1024x605.jpeg)
[Download New Guide] Google+ Best Practices
Did you know that Google+ is reportedly the second most used social network worldwide? There have been many disputes on the power behind Google+ but there is no denying its...
Notes From a PR Specialist: The Art of Damage Control
As a public relations specialist, many times you are faced with the stress of executing damage control for your client. Whether you are a publicist for a major celebrity, or...
Our Favorite Integrated Marketing Campaigns That Went Viral
As consumers we’re over stimulated every day with images, either entertaining or for marketing, but often they’re both. There’s a constant struggle in the integrated marketing world to be the...
lotus823, a N.J.-based Integrated Marketing Agency Welcomes New Client Audio-Technica U.S., Inc.
The marketing agency will support the brand’s communication needs, helping to increase online visibility and amplify brand awareness TINTON FALLS, N.J. – August 12, 2013 – lotus823, an integrated marketing...
Creative Marketing Ideas and Solutions Guide
Creativity is a beautiful thing and when you’re on, you…are…on! But, when your mind hits a wall and you can’t think of a single creative marketing idea if your life...
5 Tips to Help You Land the Internship You Want
Looking for an internship? Well, you’re not alone. Interning during your college career can help you gain the skills and experience necessary to succeed in your field of study. And,...
Integrated Marketing Monthly Roundup
Integrated Marketing Monthly Roundup – August 2013
Welcome to the integrated marketing monthly roundup where we cover everything you need to know in public relations, social media and search engine marketing. This month introduces an infographic, social...
3 Tips For Developing a Pinterest Marketing Strategy
Pinterest, the language of pop pins and pleasant pictures, is an amazing tool if you use it the right way, and most companies don’t. Why, you may ask? It develops...
Learning From Lisa: The Basics of Search Engine Optimization
With today’s intense competition, companies are using integrated marketing techniques to increase their brand visibility. One (of many) marketing tactics that we love here at lotus is search engine optimization...
