We understand there are mixed feelings and opinions about Valentine’s Day. For some, it means chocolate, flowers, and a romantic dinner. For others, it’s about getting together with girlfriends and...
Integrated Marketing Monthly Roundup
January Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
As January marks the beginning of a new year, social media and digital marketing are gearing up for 2019 with many changes. This month, YouTube TV officially went national, creating...
Amazon’s Retail Takeover Through Private Labels
With over 80 private label brands exclusive to Amazon, the e-commerce giant continues to dominate the online retail sphere. Amazon’s private label offerings had a humble beginning with USB cables...
CES 2019: A Week in Review
The lotus823 team just returned from a whirlwind week at CES (the Consumer Electronics Show) 2019, and once again, the biggest tech show in the world did not disappoint! With...
Best Practices for Entry-Level Digital Marketing Job Hunting
At lotus823 we are consistently on the lookout for top talent – those individuals that bring a strong work ethic, desire to learn and grow, and are excited for new...
Integrated Marketing Monthly Roundup
December Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
With 2018 coming to a close, social media projections for 2019 only continue to illustrate the growing role of social channels. While YouTube aims to create a more genuine experience...
CES 2019: What to See at the Show
The countdown is on! And, for most, that may refer to the holidays. However, we’ve got our eyes on CES 2019 and it’s right around the corner. Taking place January...
Forget Santa, Amazon is Coming to Town
With the holiday season in full swing, the chaotic crowds rushing around town to pick up that perfect gift can often throw some shoppers into a panic. However, now more...
Integrated Marketing Monthly Roundup
Top 5 Digital Marketing & Social Media Developments of 2018
If you’ve been following our blog throughout the year, you’ve likely read about the various digital marketing updates and trends that took place. From political involvement to the rise and...
Integrated Marketing Monthly Roundup
November Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
As 2018 begins to wind down, November showed no signs of slowing down for digital marketing! Facebook and YouTube each began to roll out new features to benefit users on...