How to be Successful in Brand Storytelling
…to your advantage to create a narrative that consistently ties back to your key points. Incorporate these key points into your website copy, blog posts, and campaigns, allowing your brand……
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Case Study Spotlight: Bamboozle
…campaign allowed Bamboozle to gain traction with B2B and B2C audiences. Results Within the 6-month period of the campaign, Bamboozle was featured in multiple top tier media placements including Food……
CES 2022 Public Relations for Daan Technologies
…secured booth appointments on behalf of the brand, where media experienced Bob first-hand. “Our CES campaign was a great success, we were featured on Techcrunch, USA Today, Fox News, among……
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B2B Public Relations for Blaupunkt
…launched a compelling media relations campaign targeted at trade publications and their readers, promoting Blaupunkt as the leading licensing company for brands across a variety of industries in the U.S….…
From Pumpkin Spice to Instagram Quizzes: Social Media Stunts You’ll Fall For
…friends to see if they have similar Hyundai personalities, further spreading the word and increasing Hyundai’s followership. What are some of your favorite campaigns this fall? Tweet us at @lotus823!……
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Restore the Shore! Join the Effort to Rebuild the Garden State
…turn to show Sandy who’s boss! GlobalTech East (GTE) Inc., a design and marketing company located in one of the hardest hit shore towns, Toms River, NJ has started a……
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lotus823 Claims a Pyramid Award and Honorable Mention at This Year’s PRSA Pyramid Awards
…folks. From trade shows to product launches, crowdfunding campaigns, and even prepping for holiday editorial opportunities, the lotus823 PR team has been propelling forward in full swing. Amidst the nonstop……
Digital Tools That Make Real Connections
…more. You can pull news on recent campaigns, sponsorships, and key hires to create a better sense of a prospect and its past endeavors. Are they heavy on sports sponsorships?……
Is an Amazon-only Approach Right for Your Business?
…SEO flywheel.” That means investing in customer acquisition campaigns, directing traffic to Amazon products from third-party sources, and of course, building extremely healthy product detail pages that are optimized and……
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Mental Health Awareness Month
…and the steps we’ve implemented for our team members. Background on the Month Since 1949, Mental Health Awareness Month has been observed across America. Founder of the month-long campaign,……
