After a record-setting Black Friday and Cyber Monday weekend, we’ve officially entered peak holiday shopping season. In preparation for the eCommerce frenzy, digital marketing giants are introducing updates designed to……
…for advertisers on the social network. With updates to its Pinterest Marketing Partner program, advertisers will now have access to creative asset developers, including Vidmob, Shutterstock Custom, and QuickFrame. These……
RED BANK, N.J. – November 1, 2022 – lotus823 is honored to announce the agency has won a Business Intelligence Group Award for Public Relations and Marketing Excellence. The award……
Does your brand take the time to interact with its followers on social media? An effective social media marketing campaign is inclusive of both creative social media posts and ongoing……
…light on the legacy and magic of the brand, we developed a multi-faceted strategy consisting of public relations, influencer marketing, and social media marketing efforts. The Strategy When crafting……
…content’s presence, learn why your brand should consider implementing a content calendar into its marketing efforts below. How can a content calendar benefit you? Having a content calendar for……
Read On from Planning for 2022: Content Calendar Best Practices
Last month, social media made a lot of contributions toward a healthier space for account holders and the trend continued this month as YouTube announced plans to change the way……
Throughout February, Snapchat and TikTok worked on launching new app features, rolling out a “swipe up to call” ad option and implementing shopping links in videos, respectively, while Pinterest introduced……
The weather isn’t the only thing heating up this past month! Social media companies are continuously trying to keep users interested by providing updates and making improvements to their platforms….…
Read On from June Highlights: Digital Marketing & Industry News
Spring sparks a new beginning for many individuals and the same goes for businesses. From new platforms being promoted, AI-generated Stories, and new Google updates, there has been a lot……
Read On from April Highlights: Digital Marketing & Industry News
