When It Makes Sense for Your Brand to Join a Social Media Trend

…we developed the following graphic for Facebook: This post was published to lotus823’s Facebook page very shortly after Facebook’s Reactions functionality was released to the masses. If we had posted…

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Easy & Efficient Branding in 5 Steps

…as Facebook Commerce, to connect with their audience by offering exclusive sales and items for customers who are active on their Facebook page. Studies show that almost 25% of all…

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March Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News

…to incorporate a “Subscribe to Conversation” button in the near future. Amazon has yet again set out to dominate the retail realm, this time through their influencer program, while Facebook

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May Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News

…as former Snapchat employees revealed the widespread access within the company to a tool that allowed employees to pry into the personal account information of the platform’s users. Finally, Facebook

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Is Social Media Addictive?

…average Facebook user spends 75 minutes per day on Facebook and logs in 6.1 times. Seventy percent of users log into their profile every time they start their computer. Studies…

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October Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News

…Headset With another month passing, another Facebook executive has left Mark Zuckerberg’s billion-dollar company. This month co-founder of Oculus, Brendan Iribe, took to Twitter to announce his departure from Facebook….

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