How to Build the Perfect PR Pro Media List
Any PR professional will tell you that a MAJOR part of his/her PR toolkit is their media lists. This is essentially the “bread and butter” of any PR team and...
How To Workout Your Stress at a PR Agency
Let’s face it – everyone is exposed to stress at one point or another at work. Whether it’s preparing for a big meeting or working with tight deadlines, we are...
Working in Integrated Marketing… My Childhood Dream of Joining the Circus Came True
Most kids want to be something like a doctor, a lawyer or a teacher when they grow up. I used to dream of becoming a trapeze artist and joining the...
Combatting PR Stress The Lotus Way
Let’s face it, we all get stressed at work but some of us just handle it better than others. At lotus823, we are all perfectionists so we often bring stress...
lotus823 Wants to be Your Integrated Marketing AOR: Agency of Rock
Music is a big source of motivation for lotus823. Day in and day out, we always have tunes blasting from our office sound system and we think it’s time to...
To Tweet or Not to Tweet? Tips To Avoid a PR Blunder
The beauty of social media is that you can instantly share anything with your friends, followers, and the world. The downside of social media is that you can instantly share...
