Snapchat Update Creates Better Customer Service Opportunity for Brands

Snapchat Update Creates Better Customer Service Opportunity for Brands

Recently, Snapchat updated its platform with a fresh new look and advanced messaging features. Now available to all iOS and Android users, the newly updated app now allows users to have conversations, rather than just sending individual photos and video messages. The app also aesthetically improved by redesigning many of the buttons and icons as…

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Keeping Consistent: Customer Service on Social Media

Keeping Consistent: Customer Service on Social Media

Over the past few years, users have learned that social media is not only a platform to keep in contact with family and friends, but also a means of direct communication with brands they know and trust. As a digital marketing agency, we have seen firsthand the positive and negative impacts that customer service on social…

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Ensuring and Improving Brand Customer Loyalty Like Birchbox

Ensuring and Improving Brand Customer Loyalty Like Birchbox

First and foremost, lets define what customer loyalty actually is.  According to Business Broadway Editor, Bob Hays, “Customer loyalty is the degree to which customers experience positive feelings for and exhibit positive behaviors toward a company/brand.” Sounds simple enough, right?  Now consider how many brands are out there that are competing for your customer loyalty….

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