Forget Santa, Amazon is Coming to Town
…Deals. For 12 days in the month of December, Amazon offers discounted prices on specific types of products. With categories that range from electronics, housewares, toys, and more this concept……
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Amazon’s Retail Takeover Through Private Labels
…consumers nationwide are taking advantage of the vast product inventory offered through Amazon’s private labels. As if 2-day shipping wasn’t enough, Amazon has extended the convenient nature of its services……
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Amazon’s A+ Content Explained
If you’ve ever considered selling your products on Amazon or currently sell on Amazon, you have likely heard of Amazon A+ Content or Enhanced Brand Content. While the services may……
May Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
…number influences a user’s use of the platform altogether. Despite the fact that Twitter’s daily audience has been growing, the platform’s monthly user base has continued to shrink over the……
June Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
…News Amazon Prime Air Gets More Planes to Boost One-Day Shipping to You Amazon has taken action to transition its Prime two-day shipping services to a one-day service offered to……
July Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
…the benefits of moving from a first-party vendor to a third-party seller include setting your own prices, inventory control, access to detailed analytics, and more. Unfortunately, a challenge many newcomers……
Google Advertising: The Search Is On
In our previous blog, Google Advertising 101, we briefly discussed the key differences between Search and Display ad placements. So, if your brand is looking to capture the attention of……
August Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News
…Wants to Control Third-party Sellers’ Product Pricing Amazon continues to be the leading e-commerce website for all sellers and with continuous changes to improve seller and buyer experiences, the platform……
PR Tips: Crisis Communications and the Press
…the press needs to be thought out, or you may make things worse. Does your company need help with their Crisis PR Communication? Learn more about our Public Relations services.……
Is an Amazon-only Approach Right for Your Business?
…SEO flywheel.” That means investing in customer acquisition campaigns, directing traffic to Amazon products from third-party sources, and of course, building extremely healthy product detail pages that are optimized and……
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