If you’ve already heard of Google Places and Google+ Local, then you’ll be happy to know that you’re already somewhat in the know about Google My Business. But, as with...
September’s Digital Marketing Roundup
Can you believe it’s already October? We can’t! Lets take a quick look back on September’s digital marketing blogs.... Read On from September’s Digital Marketing Roundup
Traditional vs. Digital Marketing: Finding the Happy Medium
Lets face it; the day where marketing via print materials were a company’s main focus is long gone. As PR agencies send press releases through email and prefer digital media...
Need Some Inspiration? Top TED Talks for Marketers and PR Pros
Have you hit a creative block? Or maybe just need some inspiration to help get you through your day? TED Talks often help me when I’m facing a challenge, be...
The PR and Digital Marketing Roundup – July 2014
July has been a month focused on branding. We’re talking personal, professional and product branding. If you missed any of this month’s PR and digital marketing news, we have it...
How Four Guys Made Wine Awesome For Everyone
I’m standing in my pantry, looking at a shelf of wine bottles, surveying each of the labels as if I’m picking out a work of art. “Well, do you like...
lotus823 to Launch PR and Digital Marketing Services for Life n Soul
lotus823, a New Jersey-based PR and digital marketing agency, is pleased to announce the addition of Life n Soul, a pioneer in innovative and stylish Bluetooth gadgets and audio devices,...
The Best in Branding and PR: Brand Names Used as Generic Terms
In my last installment of the best in branding and PR, I noted that when a branding strategy is top notch, consumers are not only sold but they may even...
The lotus823 PR and Digital Marketing Roundup – May 2014
The world of PR and digital marketing is always changing. That is why we like to share our insights and best practices with you. If you missed anything during the...
Highlights from #SMWF North America Day 1
One of the major social media marketing events of the year is #SMWF North America, presented by Social Media World Forum. The event is taking place from May 28-29 at...