Don’t Live Under a Rock: A PR Specialist’s Tips on How to Stay Informed
As a public relations professional, part of my job is to keep up to date with current events. From pitching a trend piece to pulling off a successful newsjacking, we...
Brand Spotlight: Walt Disney World
I recently returned from a family trip to Walt Disney World – a place that felt brand new to me, as I had little to no memory of my first...
Nerd Confessions: Instagram Is My Drug of Choice
If you spent an afternoon at lotus823, there are a few comments directed towards me that you will most likely hear: 1. “Christine can you put on some upbeat music?”...
The February Digital Marketing Roundup
Just because you didn’t succeed with your New Year’s resolution doesn’t mean you have failed. It’s only February. Take action to continue to better yourself and your company with some...
Why Your Digital Marketing Strategy Needs to Be Ever Evolving
Change is a natural part of life, whether we like it or not. In spite of our opinion on it, I feel that we should always adapt with the changes...
My Internship Experience at lotus823
Internship experience is a crucial asset to have on one’s resume prior to graduation day. An internship is a great way to gain experience in the field you wish to...
lotus823 Named an Honoree in PR Daily’s 2013 Social Media Awards
N.J.-based content marketing agency’s social media recognized for “Best Use of Social Media for Event Promotion” EATONTOWN, N.J., February 26, 2014 – Content marketing agency, lotus823, announced that it has...
Keeping Consistent: Customer Service on Social Media
Over the past few years, users have learned that social media is not only a platform to keep in contact with family and friends, but also a means of direct...
Redesigning your Website: Like A Boss
Redesigning a website is an opportunity for a brand to upgrade the aesthetic and functionally of its home on the web. A redesign gives SEO’s a chance to ‘look under...
#followmeto Brand Success with @MuradOsmann
If you don’t follow @MuradOsmann on Instagram, do yourself the favor. You won’t be disappointed. Murad Osmann is a 28 year-old music video producer from Moscow with a creative —and...
