Roborock’s Strategic Public Relations Strategy

Roborock’s Strategic Public Relations Strategy

Public Relations Industry: Robotics & HousewaresTimeline: 1 year In just one year, lotus823 secured over 39 billion media impressions in top-tier media outlets. The placements include full-product reviews, round-up inclusions, and deal coverage surrounding...
Audio-Technica Public Relations

Audio-Technica Public Relations

Public Relations Industry: AudioTimeline: 1 year Over a 12-month period, lotus823 secured media placements in top-tier publications such as YAHOO!, Rolling Stone, Engadget, Tech Radar, The Verge, New York Post, Forbes, Tom’s Guide, and more for a combined total reach...
Clorox Public Relations

Clorox Public Relations

Public Relations Industry: HousewaresTimeline: 1 year Over the course of the partnership with Clorox in 2022, lotus823 secured a total of 29 sample requests, and landed 1,648,471,300 media impressions across 25 top-tier published articles including Forbes, USA Today,...
Peerless-AV B2C Public Relations

Peerless-AV B2C Public Relations

Public Relations Industry: ElectronicsTimeline: 3 months The Neptune Partial Sun Series saw a total of 64,845,916 earned media impressions across 15 published articles. The team saw three features in Popular Mechanics within the same month of the launch, officially...
Chillax

Chillax

Public Relations Industry: Housewares & Family TechTimeline: 1 year In the first year of partnership, lotus823 secured media placements in top-tier publications such as Digital Trends, Best Products, Forbes, CBS News LA, The Daily Beast, Authority Magazine,...
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