Instagram Influencers for Everyday Inspiration
In our latest influencer blog post, Paid & Organic Influencers: Pros, Cons, & Everything in Between, we defined the differences between each type of influencer and what a marketing campaign...
Paid & Organic Influencers: Pros, Cons, & Everything in Between
Last month in our post, “Why Every Brand Needs Influencer Marketing: Types of Influencers and How to Measure Value,” we identified the different types of influencers and what each can...
Why Every Brand Needs Influencer Marketing: Types of Influencers and How to Measure Value
Last month in our post, “How to V.E.T. Influencers: Voice, Engagement, & Tangible Results,” we discussed the importance of vetting influencers before initiating a collaboration. Today, we’ll dive deeper into...
How to V.E.T. Influencers: Voice, Engagement, & Tangible Results
While influencer marketing is more popular than ever in today’s market, the idea has been ingrained into society even before the days of social media. Back in 1944, the two-step...
Amazon Spark: What Brands Need to Know
In July 2017, Amazon launched Amazon Spark, a product discovery feed that works as an in-app social media platform. Spark is somewhat exclusive, with capabilities only available to Prime members...
