Trade Show Marketing 101 From A Public Relations Specialist’s POV
In my mind, I characterize this time of year as the kick-off to event season. In my personal life, that means all of my favorite awards shows, including the Golden...
Editorial Calendar Strategy Advice for Public Relations Professionals
As a new public relations professional, I would like to share with you one of the basic New Year’s preparation strategies that I have recently learned at our integrated marketing...
The Integrated Marketing Specialist’s Personality Profile
I’m a people person. How cliché, I know, as I’m on the PR team. But, really, I am. I enjoy talking; I enjoy listening; I enjoy learning about people and...
How To Workout Your Stress at a PR Agency
Let’s face it – everyone is exposed to stress at one point or another at work. Whether it’s preparing for a big meeting or working with tight deadlines, we are...
How to Explain Integrated Marketing to Your Grandma
While driving my sister and mom to visit family, my mom rambles on: Mom: “So, I talked to so and so…” Me: “Oh yeah, what did you say?” Mom: “I...
Combatting PR Stress The Lotus Way
Let’s face it, we all get stressed at work but some of us just handle it better than others. At lotus823, we are all perfectionists so we often bring stress...
My Work-Life Balancing Act
Last month, I explored the difference between a college classroom and professional office. Over the past few months I have been adjusting nicely to the differences between classroom assignments and...
A Real Life Difference
Three months ago my life changed drastically. I went from being an unemployed college graduate with too much time on my hands, to a employed public relations and marketing professional....
lotus823 Partners with Sonomax Technologies, Inc., Creator of SOUNDCAGE™ Custom Fit Earphones
We’re pleased to announce the signing of our newest client: Sonomax Technologies, Inc., (SHH:TSX VENTURE) creator of SOUNDCAGE™ CUSTOM-FIT earphones. Sonomax Technologies and SOUNDCAGE™ Sonomax is a leader in the...
