by Elaina Whelan | Feb 7, 2020 | Marketing
From sustainable practices to tackling issues in the food and fine beverage space, brands can use various marketing strategies for success. And just like other industries, the hospitality and foodservice industries are no different when it comes to requiring a solid...
by lotus823 | Aug 26, 2016 | Digital Marketing, Integrated Marketing, Integrated Marketing Monthly Roundup
As August comes to a close we’re one step closer to saying goodbye to summer and hello to Q4! August brought with it some big news in the world of social media and public relations, catch up on everything you missed in this month’s roundup. Learning from Passion: My...
by lotus823 | May 10, 2016 | Best Practices, Content Marketing, Facebook Advertising, Social Media
So you’re fresh out of college and looking for a job in digital marketing. Armed with an addiction to Snapchat and hashtags, a job in social media is a no brainer, right? Not so fast! While having a passion for the platforms is necessary, there are several other...
by lotus823 | Feb 26, 2014 | CES, Content Marketing, Integrated Marketing, Social Media
N.J.-based content marketing agency’s social media recognized for “Best Use of Social Media for Event Promotion” EATONTOWN, N.J., February 26, 2014 – Content marketing agency, lotus823, announced that it has received an honorable mention in PR Daily’s 2013 Social...
by lotus823 | Jan 3, 2014 | Integrated Marketing, Public Relations
As a new public relations professional, I would like to share with you one of the basic New Year’s preparation strategies that I have recently learned at our integrated marketing agency. Preparing an editorial calendar strategy is essential to your client’s success,...
