by lotus823 | Oct 12, 2018 | Experiential Marketing, Marketing, Public Relations
With each new blog post, we are always seeking ways to educate and inform our readers about some of the marketing industry’s hottest topics. For example, we have covered themes such as paid and organic influencers and Amazon marketing. This month, we’re tackling...
by lotus823 | Sep 13, 2018 | CES, Integrated Marketing, Technology, Trade Shows
Industry professionals know the feeling. One moment it’s summer and the next it’s time to gear up for the holidays and CES. In preparation for these activities, each fall season, we tend to reflect on what truly happened in tech the past year. The smart home,...
by lotus823 | Jul 6, 2016 | CES, Experiential Marketing, Integrated Marketing Monthly Roundup
Summer is in full swing here at the Jersey Shore and it’s easy to get distracted by all the fun in the sun! However, this time of year is crucial for marketers as Q4 is around the corner. Read on as we recap our team’s helpful insights for successful Q4 planning....
by lotus823 | Jun 30, 2016 | Experiential Marketing, Integrated Marketing
We’ve heard it again and again – storytelling is key for your brand’s marketing strategy. However, with all the forms of media at our fingertips, it can be difficult to cut through the noise. From the days of the brilliant ad men in the 1960s to today’s revolutionary...
by lotus823 | Feb 11, 2016 | Advertising, Digital Marketing, Experiential Marketing, Public Relations, Social Media
Working in a digital marketing and public relations agency comes with a lot of questions. “What is it that you actually do?” “Are you able to make my product or brand go viral?” “Do you attend parties with celebrities?” While all of the above are valid questions from...
