by lotus823 | Dec 1, 2016 | Public Relations, Social Media
“It’s the most wonderful time of the year…” Hello, December! The last month of the year is upon us and it is sure to be a busy one. Before we get caught up in the final stages of CES planning and holiday pitching, the team is sharing their holiday marketing insights....
by lotus823 | Nov 2, 2016 | Advertising, Holiday, Marketing
No brand is more synonymous with holiday marketing than Coca-Cola. From their iconic representation of Santa Claus to their beloved polar bears, Coca-Cola has produced memorable Christmas and winter themed ads for over eighty years. Over the course of time, these ad...
by lotus823 | Nov 16, 2015 | Advertising, Digital Marketing, Social Media
As consumer technology advances, advertising and marketing strategies by all industries must adapt, too. For instance, traditional advertising primarily consisted of print and broadcast media but this has evolved with various forms of social media, including Facebook,...
