DUX Public Relations

DUX Public Relations

The Challenge In December 2019, DUX began a partnership with lotus823, tasking the agency with helping to launch a new product, The DUX Element, to a completely new target market for the brand during the 2020 Consumer Electronics Show (CES). The specific goals for...
Watergen Public Relations

Watergen Public Relations

The Challenge In November 2019, Watergen began a partnership with lotus823, tasking the agency with managing the brand’s marketing activities related to public relations, CES 2020, and social media consultation to grow Watergen’s presence internationally. To aid in...
Twinkly Public Relations

Twinkly Public Relations

The Challenge In 2019, Twinkly began a partnership with lotus823, tasking the agency with managing the brand’s public relations activities in preparation for the 2020 Consumer Electronics Show (CES) and the 2019 holiday season. The specific goals for this campaign...
ECOVACS Influencer Marketing

ECOVACS Influencer Marketing

The Challenge lotus823 was tasked with supporting ECOVACS’ key retail partnerships with brands such as Target. At this time, ECOVACS was slated to launch its DEEBOT N79W in-store at Target and was seeking high visibility around the promotion as well. To aid in meeting...
Audio-Technica Product Launch

Audio-Technica Product Launch

The Challenge To develop and execute a successful campaign, lotus823 first connected with Audio-Technica to understand the company’s goals for the announcement and to discuss strategies for reaching and/or surpassing those goals. One of the challenges lotus823...
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