January 2021: Industry News

January 2021: Industry News

The start of 2021 saw many newly launched features across various social media platforms. YouTube tested out a shopping feature, Facebook redesigned its “Pages” layout, TikTok announced a new “creator portal”, and Instagram launched a “professional dashboard” for...
April Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News

April Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News

As April kicked off Q2, there were pivotal changes in social media to make the platforms healthier outlets and reduce the anxiety that many users feel as a result of the various channels and content seen daily. Instagram revealed a future update that may hide the...
Social Media 101 for Global Brands

Social Media 101 for Global Brands

There are a lot of tips and tricks to consider when your business is diving into social media marketing, such as “which hashtags should I use?” or “does this picture clearly match the message I am trying to send?” There is a method, though, to all of the social media...
December Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News

December Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News

With 2018 coming to a close, social media projections for 2019 only continue to illustrate the growing role of social channels. While YouTube aims to create a more genuine experience for viewers, ridding the platform of spam accounts, Instagram has rolled out several...
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