CES Marketing
All Eyes on Your Brand at CES 2021’s All-Digital Event
With a team of seasoned CES marketers with expertise in the digital space, our team has the necessary tools to help your brand make an impact at CES’ first-ever fully online event. To get maximum results from the world’s largest digital technology event, our total approach to the CES experience encompasses an extensive suite of services tailored to your brand’s goals. From driving traffic to your virtual product showcase and press exposure, to fostering high-profile social media engagement, we will design a prominent experience to help you stand out for this year’s event.
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Planning & Strategy
Powering Up
The unique landscape of a digital trade show requires an onset strategy to ensure consistency and attainment. We maintain a laser focus by leveraging key editorial opportunities, creating brand stories, and producing compelling campaigns with press materials that ensure brand momentum every day during CES.

“Having worked with a variety of PR firms in the past, we had high expectations when we engaged lotus823 for our SINE launch and CES presence. On a high level, their creative integrated strategies far surpassed these expectations. Even more, the team has been a sincere pleasure to work with. Their media relationships and ability to engage and secure our top target media has truly impressed us, removing any concerns we had about selecting a top-notch agency. The team is proactive and knowledgeable – we would recommend them to others looking for a communications agency and look forward to continuing our relationship with them.”
Sankar Thiagasamudram
CEO, Audeze

Online Media Engagement
Making Connections
Throughout CES, we offer online support for press appointments and access to exclusive industry resources to keep the momentum high. With daily monitoring of media coverage and networking opportunities, we track and stay on top of our client’s performance at the show in real-time.
Post-CES Measurables
Rejuvenating for the Future
Building on the exposure generated from the show, we deliver a final assessment of our clients’ CES performance to review and asses business goals. The end result: an elevated approach that combines relevant media relationships with sustained brand awareness to create a targeted initiative for the coming year.
