Case Study Spotlight: Galanz

Case Study Spotlight: Galanz

An all-encompassing marketing strategy can help your brand make the largest impact when launching in a new country. lotus823 partnered with Galanz to build awareness for the brand’s launch in the US, grow the brand’s social media community, and establish trust with...
How to Prepare for the First-Ever Virtual CES 2021

How to Prepare for the First-Ever Virtual CES 2021

The biggest tech event of the year that attracted an audience of over 171,000 attendees, 4,000 exhibitors, and 6,000 media contacts in 2020 will be hosted virtually in 2021. As one of the most prominent trade shows in the world, CES must go on! Brands, buyers, and...
Case Study Spotlight: Bamboozle

Case Study Spotlight: Bamboozle

A tactical public relations strategy provides brands with meaningful exposure in the target markets that matter most. Check out how we helped Bamboozle, an eco-friendly housewares brand, receive more than 3.5 billion media impressions and 103 pieces of coverage in...
The Power of Affiliate Marketing in 2020

The Power of Affiliate Marketing in 2020

Affiliate marketing is a performance-based advertising option that is growing rapidly and the nearly 12 billion dollar industry is projected to not slow down in the years to come. While we continue to face a year filled with many uncertainties, it has been proven that...
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