by Hannah Clyne | Jul 30, 2021 | Advertising, Blogs, Digital Marketing, Integrated Marketing, Integrated Marketing Monthly Roundup, Marketing, Public Relations, Small Business, Social Media, Social Media Marketing, Technology
Throughout July, Instagram introduced ads on Reels and Pinterest became certified by Trustworthy Accountability Group (TAG). Social media apps weren’t the only platforms to introduce new updates this month, though. Microsoft recently launched multimedia ads, while...
by Hannah Clyne | Jul 23, 2021 | Blogs, Consumer Behavior, COVID-19
Since the start of the COVID-19 pandemic, brands and businesses have seen a dramatic shift in consumer behavior. Between stay-at-home orders and social distancing guidelines, consumers have completely adapted to a new lifestyle, including changes to their purchasing...
by Hannah Clyne | Jul 15, 2021 | Blogs, Branding, Digital Marketing, Facebook, Instagram, Integrated Marketing, Social Media, Social Media Marketing
Does your brand take the time to interact with its followers on social media? An effective social media marketing campaign is inclusive of both creative social media posts and ongoing interaction with your followers or otherwise known as community management. It’s...
by Hannah Clyne | Jul 9, 2021 | Content Marketing, Digital Marketing, Social Media, Website Design
When looking for a new product or service, consumers typically turn to a trusted search engine like Google or Bing. In fact, in just one day, it is estimated that Google receives over 5.6 billion searches. With an immense amount of competition, it’s vital for brands...
by Hannah Clyne | Jul 1, 2021 | Amazon Marketing, Digital Marketing, Marketing, Public Relations, Technology
Throughout June, Instagram began testing desktop publishing, LinkedIn introduced “Boosted” posts, and Pinterest expanded its product display options. Social media apps weren’t the only platforms with updates in June, though. Google launched a new asset management hub...
