by Elaina Whelan | Nov 9, 2023 | CES, Integrated Marketing, Public Relations, Trade Shows
CES 2024 is not just growing; it’s thriving. With the recent announcement from the Consumer Technology Association® (CTA), it’s evident that this year’s event is set to be a record-breaker. As the largest in-person, independently audited tech event...
by Elaina Whelan | Oct 13, 2023 | Podcast
In this episode… Join David Hernandez, host of There’s Always a Lyric, as he reconnects with long-time friend, industry colleague, and founder of GLA Communications, Pam Golden. The duo discuss the evolution of the Consumer Electronics Show (CES), Pam’s 40 years of...
by Elaina Whelan | Sep 20, 2023 | Amazon Marketing, Amazon Prime Day, Blogs, Consumer Behavior, Digital Marketing
With the 2023 holiday season quicky approaching, it’s time to prepare your brand’s Amazon store for major sales! From Black Friday deals to shopping for the New Year, consumers continue to scour Amazon for the best holiday and gift deals. Ensure that your...
by Elaina Whelan | May 24, 2023 | Digital Marketing, E-mail Marketing
There are around 4 billion daily email users according to Statista, and this number is projected to grow to 4.6 billion by 2025. Utilizing email in your marketing strategy is a quick and ensured way that you are reaching customers and encouraging them to shop again....
by Elaina Whelan | Sep 1, 2022 | Advertising, Digital Marketing, Public Relations, Social Media, Social Media Marketing
As summer is ending and it’s the return of back-to-school, social media platforms and search engines are adding the necessary updates to ensure a successful end to the year. Here are all the digital marketing updates and industry news from the past month you need to...
