Our College Years: Memories, Experiences, and Fun!

With the back to school season in full swing, our team decided to take some time to remember our “glory…

2 weeks ago

August Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News

In August, Instagram and Facebook took center stage as they rolled out several new features and initiatives. In conjunction with…

2 weeks ago

lotus823’s Co-Founder Speaks Passion, Perseverance, and Possibilities

Earlier this summer, lotus823’s Co-founder & Managing Partner, David Hernandez, had the opportunity to speak on the topic of passion…

4 weeks ago

Instagram Influencers for Everyday Inspiration

In our latest influencer blog post, Paid & Organic Influencers: Pros, Cons, & Everything in Between, we defined the differences…

1 month ago

The Importance of Professional Social Profiles

From sharing adorable dog pictures on Facebook to posting for a friend’s birthday on Instagram, it seems as though everyone…

1 month ago

July Highlights: What Mattered Most this Month in Digital Marketing & Other Industry News

If you’ve been keeping up with our monthly industry recaps, you’re well aware that online privacy has been a hot…

2 months ago

The Seller’s Guide to Amazon Acronyms and Other Jargon

Recently, I was in a meeting discussing a new client’s marketing strategy where I asked the question, “Are they planning…

2 months ago

Paid & Organic Influencers: Pros, Cons, & Everything in Between

Last month in our post, “Why Every Brand Needs Influencer Marketing: Types of Influencers and How to Measure Value,” we…

2 months ago

The New Media Landscape: Adapting PR Fundamentals in a Digital World

At a time when the new media landscape and business models are relying on content and audience reach more than…

2 months ago